After imposing tariffs on Canada, Mexico, and China, former US President Donald Trump has now turned his attention to the European Union. He has pledged to impose 25% tariffs on goods from the 27-nation bloc, a move that could have far-reaching consequences for global trade and several key European industries.
Which industries will be affected?
The European Union has a trade surplus of $50 billion with the United States, making it a significant player in the US market. The sectors most at risk from these tariffs include steel, automobiles, pharmaceuticals, and luxury goods.
Steel industry under pressure
About 25% of the EU’s steel exports go to the US, making it one of the most vulnerable sectors. Already struggling due to declining demand in the auto and construction industries, the steel sector faces additional stress from these tariffs. France’s industry and energy minister has warned that the industry is “close to the breaking point.”
Automobile manufacturers brace for impact
The EU exports over a million vehicles to North America annually, making automobiles one of its top exports to the US. Germany, in particular, stands to suffer the most, as the US is its second-largest export market after China. European carmakers are already dealing with soft global demand, rising energy costs, and increased competition from China.
Pharmaceutical and chemical industries at risk
Germany, home to pharmaceutical giants like Bayer and BASF, could be hit hard by these tariffs. Ireland, which supplies nearly 30% of US pharmaceutical imports, is also at significant risk. The chemicals sector, already struggling with high energy costs, has been urging Brussels to take action to restore its competitiveness.
Luxury goods and wine industry face setbacks
The European food and luxury goods industries still remember the painful tariffs imposed during Trump’s first term, particularly the 25% levy on wine and cheese. France, the leading exporter of wines to the US, was especially hard hit. A renewed tariff on cognac would be another major blow, especially with China already imposing punitive levies on the product.
Aerospace and luxury sectors: Lesser impact but still vulnerable
The aerospace sector, particularly Airbus, might not be as severely affected due to its extensive manufacturing base in the US. However, LVMH, the world’s largest luxury house, which generates a quarter of its revenue from the US, remains watchful. CEO Bernard Arnault has stated that the company will “act calmly” rather than publicly protest the tariffs.
Consumer impact and economic consequences
According to a McKinsey study, higher tariffs could cause US consumers to cut their spending by up to $78 billion per year. With the tariffs threatening industries across Europe, the consequences could ripple across global trade and economic stability.
As tensions rise, all eyes are now on Brussels and Washington to see how this latest trade conflict unfolds.